Embrace Feedback

How to Embrace Feedback Without Taking It Personally

The Founder to CEO Newsletter is brought to you by:

Are you planning on raising capital?

If you are a founder planning on pitching to investors, you will want subscribe to my new free email course: The 7 Secrets to a Winning Investor Pitch (You’re Probably Overlooking). It’s designed to help you craft a pitch that stands out in a sea of competitors while boosting your confidence and putting an end to unmemorable presentations.

Sign up for the free course!

Let’s be honest—feedback can feel like a gut punch. Even when it’s constructive, it’s hard not to let it sting. You’ve poured your energy into a project, a pitch, or a decision, and suddenly, someone’s pointing out what you could’ve done better. Ouch, right?

But here’s the thing: feedback isn’t about you as a person—it’s about helping you grow. The most successful entrepreneurs and executives know this: the ability to embrace feedback is what separates good leaders from great ones.

So how do you make feedback work for you without taking it personally? Let’s break it down.

Step 1: Reframe Feedback as a Gift

Start by shifting your mindset. Feedback, no matter how it’s delivered, is insight you didn’t have before. It’s not an attack; it’s an opportunity.

Think about it:

  • Without feedback: You’re stuck operating in the dark, unsure of what’s working and what isn’t.
  • With feedback: You gain a clearer view of how others perceive your efforts and where you can improve.

Try this mantra: “Feedback isn’t about me—it’s about my growth.” Repeating this before a feedback session can help you stay open and grounded.

Step 2: Separate Feedback from Identity

One of the biggest traps with feedback is tying it to your self-worth. When someone critiques your work, it’s easy to hear: “You’re not good enough.” But feedback isn’t about who you are—it’s about what you did.

Here’s how to create that separation:

  1. Listen to Understand, Not Defend: Focus on what’s being said instead of how it makes you feel.
  2. Pause Before Reacting: If you feel defensive, take a deep breath and remind yourself: “This is about improving the work, not attacking me.”
  3. Ask Questions: Clarify the feedback to understand the intent. Example: “Can you give me a specific example of what didn’t work so I can address it?”

Mindset Shift: Your worth isn’t tied to your performance. Feedback is about tweaking the output—not defining you as a person.

Step 3: Actively Seek Feedback

Here’s a pro tip: the more you actively ask for feedback, the less scary it becomes. When you control the process, you shift from being reactive to proactive.

Try this:

  • Start Small: Ask for feedback on a specific area. Example: “What did you think of the structure of my presentation? Was it clear?”
  • Normalize It: Make feedback a regular part of your routine. If you wait for annual reviews or crises, feedback feels heavier than it needs to.

When you make feedback part of your workflow, it feels less like a judgment and more like a collaborative effort.

Step 4: Filter Feedback Strategically

Not all feedback is created equal. Some is gold, and some… not so much. The key is learning to filter what’s helpful from what’s noise.

Ask yourself:

  1. Is the feedback actionable?
  2. Does it come from a credible source?
  3. Does it align with your goals?

Think of feedback like a buffet: take what serves you, and leave the rest.

Step 5: Turn Feedback Into Action

The best way to embrace feedback? Use it. Taking action shows that you’re serious about growth and builds trust with the people giving feedback.

Here’s a simple framework:

  1. Summarize: Restate the feedback to ensure you understand it. Example: “So you’re saying I could improve by focusing more on storytelling in my presentations?”
  2. Plan: Identify one specific step you’ll take to address the feedback.
  3. Follow Up: Let the person know what you’ve implemented. Example: “Thanks for your feedback on my presentation structure. I used your suggestions in today’s pitch, and it went much smoother.”

Pro Tip: You don’t have to act on every piece of feedback. Choose what aligns with your goals and growth, and communicate your reasoning if necessary.

Embrace Feedback: The Magic Behind It

When you embrace feedback as a tool for growth, it becomes less intimidating and more empowering. Here’s what happens:

  • You build stronger relationships because people see you as coachable and collaborative.
  • You improve faster because you’re not stuck in the echo chamber of your own thoughts.
  • You gain confidence—not because you’re perfect, but because you’re constantly getting better.

Feedback isn’t a threat. It’s your shortcut to growth.

Your Action Step for Today

  1. Think of one area where you’d like feedback (e.g., communication, leadership, a specific project).
  2. Reach out to a trusted colleague, mentor, or team member and ask for input. Example: “I’m looking to improve my project presentations. Do you have any suggestions for making them clearer or more engaging?”
  3. Reflect on their feedback, filter for what’s actionable, and create a plan to address it.

What’s Next?

Feedback isn’t just something you deal with—it’s something you seek, embrace, and use to fuel your growth. The more you practice, the easier it gets, and the faster you’ll see results.

Subscribe to the Newsletter

Join 2,500+ readers of Entrepreneur to CEO for tips, strategies, and mindsets to launch and scale your business.